Mom Entrepreneur: Lisa Wilson
Business: Lisa’s Chic Boutique
Lisa’s Chic Boutique is an online store where I sell to small high end boutiques and participate in different venues that compliment my products. I’m most known for my one of a kind designs which consist of Rockin Cigar Box Purses, Funky Trinket boxes,Tutu Hair Bow Holders,feather headbands,crystal accessories and so much more!
What inspired you to start your business?
I’ve always had this really creative side and while working a full time job I was designing crystal belt buckles and found that others were asking where I got them from and it’s history from there. Actually there is something everyday that inspires me to design and having a little girl has definitely inspired me to design all things girly!
How long have you been in business?
I’ve been in business for 8 years.
What did you do in your past work life?
I got my degree in TV production and worked in the television Industry for 10 years after college. I was also a Promotions Director for an Entertainment Company too.
I did all kinds of exciting things but after starting a family the hours were crazy and took risk and started my own business!
Describe your ideal workday.
Well you know how it is with kids juggling all their things and my business. I work 24 hours a day, especially late night hours is when I really work. I’m on the computer completing website orders, spend alot of time working with customers via email or phone on their specific custom orders,designing the products, getting them ready and shipped and then utilize all the networking forms I belong to. Just started a Fan page on Facebook and that’s been great too, http://www.facebook.com/lisaschicboutique
What have been some of your major successes?
Building my business from scratch by myself and teaching myself to be self sufficient and edit and work on my website by myself and all other aspects of my business.
Also I’ve had my designs in several Celebrity Gift baskets and designed a few Bow Holders for a few celebrities too. Also my Cigar box purses were recently in a really cool hip Fashion Show which was just awesome!
What have been some of your major challenges?
I have a 13 year old and a 3 year old so I’m much busier now with my business and finding it’s much harder working at home with my 3 year old this time around. And with this tough economy right now for small businesses is definitely a major challenge!
On those impossible days, what motivates you to keep going?
When I get a compliment from a Super Happy customer on how much they love their custom orders! Coming up with new ideas all the time too!
Do you have a motivational quote?
“It is better to fail in originality than to succeed in imitation.”
“If you really want to do something, you’ll find a way; if you don’t, you’ll find an excuse.”
If there was one piece of advice you could give to your children about running a successful business, what would it be?
Don’t give up, you can do anything you put your mind to with hard work and determination. (I tell this to my 13 year old all the time:)
What is your balancing secret in managing a business and family?
Chocolate!!! Take it one day at a time, make time for both!
Do you have a favorite business tool and/or resource?
My computer and my wholesale stores in downtown Los Angeles for all materials.
What is next for your business?
Working on my little girls clothing line “Stinky Pinky” and some of my accessory designs will be in a photo shoot for an upcoming designer.
Your two cents sales pitch?
I can design anything your little heart desires,well just about anything:)
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